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Canadian Tire Corporation invests in CNIB Lake Joe

For nearly a century, Canadian Tire Corporation (CTC) has proudly supported communities coast-to-coast. This value is a cornerstone for the company, and the CNIB Foundation has been a grateful beneficiary of CTC’s support for the last three years.

Like the CNIB Foundation, CTC believes that all kids of all abilities should have the opportunity to reach their full potential. CTC’s corporate charity, Jumpstart, works hard to remove financial and accessibility barriers to sport and recreation so all kids have the chance to play. In 2018, Jumpstart added 24,000 hours of accessible programming and helped create more than 130,000 square feet of accessible play space.

CTC supports the CNIB Foundation directly by helping make facilities such as CNIB Lake Joe more accessible, allowing those who are blind or partially sighted to participate in sport and play alongside their sighted peers. Thanks to investments from CTC, we are building a multi-sport court, redeveloping the recreation and learning hall as well as constructing an accessible boathouse, providing a safe space for CNIB Lake Joe participants to enjoy recreational activities.

We are grateful for our partnership with CTC. Together, we are working to create an inclusive Canada!